Get Inspired By The Rich European Fashion Of Vienna

It’s a new week and despite a global pandemic, team AiSPi is confident that we will sail through it together. To help you get through this tough time, we dug deep through our archives to bring to you a curated list of boutiques from the lovely city of Vienna! Concept stores high on avant garde fashion interspersed with local designer names, Vienna has it all and will leave you feeling spoilt for choice with it’s fantastic designer edit that is rich in local European culture and brimming with fashion.



A tiny boutique just off of Gumpendorferstrasse, Nachbarin is the place to discover some of the hottest new names in Europe. The store is known for its womenswear and remains true to its name, roughly translates to feminine in German. It carries everything from dresses to jumpsuits from designers like Chalayan, Swash and Preen (plus SO many more!) to cater to the style savvy globetrotter. We especially love the structural dresses by Antwerp based designer Tim Van Steenbergen and easy separates from Véronique Leroy.

Find the store here – Gumpendorferstrasse 17, Vienna 1060, Austria

Art Point

A far cry from the legions of stores retailing mass produced pieces, Art Point stands out with it’s womenswear edit. The designer is Lena Kvadrat. She started the brand in Russia in the late ‘90s before moving to the city of Vienna. Art Point’s runway shows are akin to a theatrical performance and her collection of separates and accessories. They are targeted towards the modern woman with a particular affinity towards avant garde. They are presented twice a year and available to shop at the Art Point boutique in Vienna.

Find the store here – Neubaugasse 35, 1070 Wien, Austria



In the mood for luxe? Look no further than Park – a high end boutique serving the best of international avant garde fashion and fragrances. Launched by Markus Strasser and Helmut Ruthner in 2004 to share with the world their love for fashion, the store quickly gained recognition as the first to retail out-of-the-box international designer wear in Vienna. We love discovering new names at Park. The founder’s passion for fashion is clearly seen the moment you step into the store.

Find the store here – Mondscheingasse 20, 1070 Wien, Austria



Another one of our favourites, Unikatessen is the best place to discover young designer names in Vienna. With it’s raw aesthetic and rough-cut appeal, the store serves as the perfect canvas for upcoming designers. #AISPIloves the well-curated mix of designer pieces from both small and big brands, as well as the concept store vibe of the store, evident in it cutting edge interiors and unique decor.

Find the store here – Margaretenstraße 45, 1040 Wien, Austria


A stone’s throw from the Sofitel in Vienna, Song earned its cred as a space for immersive art experiences as well as a concept store that stretched well beyond fashion. The store is the brainchild of South Korean native Myung il Song, a purveyor of art and fashion herself, and is a testament to Myung’s passion for the creative arts. Song is popular for it’s avante garde designer edit which is personally handpicked by Myung. The collection is showcase in an art gallery style rather than a fashion boutique.

Find the store here – Praterstraße 11, 1020 Wien, Austria

Did you like our recommendations? Don’t forget to pencil them in for your next trip to Vienna and remember to share with us your personal favourites from the city as well!

– Written by Soha Joshi 

Stay tuned to the AISPI blog and follow our Instagram page as we continue to bring to you the best of European fashion and the names to know from the local fashion community.

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